July 27, 2015
The Midfield Group has expanded its South Australian commitment, purchasing the former McCain potato factory near Penola.
The group has already begun using the facilities at the plant, which ceased operation as a potato processing plant in late 2014.
Midfield’s Dean McKenna said the site was well established and would facilitate growth for the group.
“We have a strong relationship with many farmers in south-east South Australia, so it was a very natural progression to expand our operations there,” Dean said.
“We’re obviously very committed to south- west Victoria and the Penola site will add substantially to our existing business.
“Much of the infrastructure was in place and we are already utilizing the freezers there, which have a 4000 pellet capacity.”
Dean said the acquisition was the next step in the company’s plans to expand into dairy.
“The site is to the south of Penola and is in excellent condition.
“We are currently looking at developing a dairy factory there, with supply coming from South Australia and also the Western District.
“This investment will offer substantial benefits for farmers. It will provide them with another option and create diversity in the marketplace.”
When the McCain operation closed down 59 staff lost their jobs.
While the new Australian, family owned and operated factory will generate employment, the number of jobs has not yet been calculated.
“There will be substantial job opportunities in South Australia, but we are still finalizing the exact structure.
“We’re in the early stages of planning and will pass on more details in the coming months.”
