Midfield Direct allows farmers to sell livestock directly to the Midfield Group. It ensures a healthy, long-term market, with continuity of supply and direct assistance to our farming community.
The initiative is used by 3000 farmers and is a natural progression from our pastoral investments. It provides farmers with the simplicity of one phone call to organise a free on farm pick up and freight of their stock, while providing protection from market falls.
We continue to invest and maintain a close relationship with more than 1200 farmers throughout Victoria and south-east South Australia who are partners with us in our innovative bull beef program.
More than 150,000 bulls have been successfully processed through this program, which is industry recognised and allows each animal able to be fully traced from origin to processing through the National Livestock Identification Scheme.
Please complete the online booking form to request processing of your livestock.
Midfield Direct Team
For more information about the Midfield Direct program please contact one of our livestock field officers.