100% Australian owned and operated
Expanding markets, community values
The Midfield Group is one of Australia’s most successful meat processing companies. It is 100 per cent Australian owned and operated by the McKenna family.
In 2013 The Midfield Group was recognized as the Powercor Business of the Year at the Warrnambool Business Excellence Awards. This was particularly rewarding as it was a direct result of the relationship we have with our staff and the farming fraternity. You can read more here.
From our Farms to you
At the Midfield Group we are committed to providing you with superior products at all times. Our meat and associated products will always be of the highest standard, with stringent quality assurance principles in place and regular reviewing of the methods we use across all facets of our business.
We are committed to reducing our environmental footprint, through the development of new technologies and the use of sustainable farming initiatives. Animal health and wellbeing is at the forefront of our day-to-day work ethic, while working for the long-term future of our community is at the core of our business.
Midfield Direct Online Booking
Midfield Direct customers can use our online form to request processing of livestock.
From Dubai to Allansford, field days and trade shows are embraced by The Midfield Group and Union Dairy Company as an ideal way to meet with our customers and partners. Last month we visited the Sungold Field Days at Allansford and the world’s largest annual food, beverage and hospitality exhibition, Gulfood at Dubai.
Our sales team traveled across the globe in February this year to participate at Gulfood - yet another successful trade show.
Reducing our environmental footprint
The Union Dairy is implementing a variety of environmental initiatives with the aim of being a net zero carbon emissions business by 2025. Malerie Janes said the company was actively researching and implementing processes now, to meet the 2025 target. “It is definitely an ambitious target, but we are laying the foundations now to reach…
Works continue at processing plant
A variety of upgrades continue to be progressed at the Warrnambool plant. The protein plant is on track to be commissioned by the end of May, with the cooking equipment delivered in November and unloaded via crane (pictured here). The new protein plant will provide excellent environmental, energy efficiency and sustainability outcomes. The meat boning…
Dairy farming for quarter of a century
Dairy farming feels like home to Bruce Saffin. “At the end of the day dairy farming is my comfort zone,” Bruce says. “I grew up on a dairy farm near Mount Gambier and then spent 24 years working other jobs, before coming back to dairying. “I’m now managing my third dairy farm in the last…
New cattle yards
New cattle yards at Midfield’s Warrnambool abattoirs feature automatic air-operated drafting systems. Midfield’s Sean Waterson said the new yards replaced the previous set, which were more than 50 years old in some sections. “We had been doing some basic upgrades to the former yards over the past five years or so but it was always…
Protein plant works underway
Construction of Midfield’s new protein plant is well underway. Midfield’s Matt Fisher said civil works had begun onsite. “The plant is being constructed where the former cattle yards were located,” Matt said. “These have now been demolished and civil works have begun with large excavators on site. “Our new state-of-the-art plant will arrive from Europe…
International Women’s Day
In celebration of International Women’s Day on Sunday, March 8, The Midfield Group profiled some of the amazing women who work in the business, in recognition of the contribution they make to our organization. We hope you enjoy their stories. Breanna Lee Breanna Lee is a Supervisor in our Beef Boning Room. Breanna started with…
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